Diploma and Post Graduate Diploma |
Bachelors Degree |
Masters Degree
Back
India's retail sector is valued at US$ 300 billion with a
consumer base of 1.2 billion people. Major global retailers are
also looking at setting up operations in India to capitalize on
this large consumer base.
Retail as a sector for employment has gained attention not only
from the Government but also from the general public.
According to a survey conducted by India Retailing Forum, the
retail industry will require a total 900,000 people, skilled and
unskilled. With this demand, the retail industry, today, is facing
a huge shortage of employable skills.
It is therefore imperative to provide learning opportunities to
develop knowledge and skills which will immediately help in
bridging the skill gap and also cater to the growing demand
from this industry.
SMU offers a Bachelor's program in Retail Operations which
encompasses an appropriate mix of academic and
professional skills development, required by the retail industry.
Objectives:
The program aims at realizing the following objectives:
- To develop the essential management skills required to
meet and participate in an increasingly competitive business
environment and with special focus on the Retail sector.
- To provide theoretical and practical knowledge of Retail
operations.
- To provide an integrated perspective of management
functioning along with a fair amount of exposure to real life
cases/technical know how in the Retail sector.
- To hone the student's analytical abilities.
- To communicate effectively through writing and in
interpersonal communication.
- To use information and communication technology
effectively.
- To make informed decisions in selection, utilization and
evaluation of opportunities/choices available.
- To give the student a starting edge in the Retail Industry.
Eligibility:
- 10+2 or equivalent / 3 year Diploma from a State Board of Technical Education
- Minimum duration: 3 years (6 semesters).
- Maximum duration: 6 years.
Program Structure
|
First Semester |
| Code |
Title |
| CA0001 |
Marketing |
| CA0002 |
Organizational Behavior |
| CA0003 |
Supply Chain Management |
| CA0004 |
Merchandising -I |
| CA0005 |
Store Operations |
| CA0006 |
Retail Cashiering |
| CA0007 |
Retail Job Knowledge |
|
|
Second Semester |
| Code |
Title |
| CA0008 |
Management Information Systems |
| CA0009 |
Human Resource Management |
| CA0010 |
Quantitative Techniques in Business |
| CA0011 |
Warehouse Management |
| CA0012 |
Project |
|
|
|
Third Semester |
| Code |
Title |
| CA0013 |
Retail Management |
| CA0014 |
Communication Skills in English |
| CA0015 |
Financial Accounting |
| CA0016 |
Quality Management |
| CA0017 |
Small Business Management |
| CA0018 |
Logistics Management |
|
|
Fourth Semester |
| Code |
Title |
| CA0019 |
Business Strategy |
| CA0020 |
Advertising & Sales Management |
| CA0021 |
Buying |
| CA0022 |
Merchandising - ll |
|
|
|
Fifth Semester |
| Code |
Title |
| CA0023 |
Research Methodology |
| CA0024 |
Management Accounting |
| CA0025 |
Introduction to International Marketing |
| CA0026 |
e-Commerce |
| CA0027 |
Introduction to Technology Management |
| CA0028 |
Case studies in Retail |
|
|
Sixth Semester |
| Code |
Title |
| CA0029 |
Legal Regulatory Framework |
| CA0030 |
Retail Project/Property Management |
| CA0031 |
Modern Retail Management Processes |
| CA0032 |
Retail Service Management |
| CA0033 |
Management Development |
|
